tEA buoying up women street vendors through digital and financial schooling

Kohima, March 1 (MExN): The Entrepreneurs Associates (tEA) has conducted their “Uplifting Women Street Vendors cum SAIL Training,” program for the women street vendors on February  28 at Zhavame Village in Phek district. 112 women attended the program.'

The program was chaired by Mhechieteu Tero, Community Mobilizer & Skills Trainer at tEA.

Liarhu Movi, a member of Women Society invoked God’s blessings.

Cukhoyi Chiero, the Zonal Head of East Zone, tEA, who spoke on the origination of tEA and its many activities and services.
Rone Movi, A Retired Teacher & Vendor shared the innumerable benefits of farming and vending.

Movi encouraged the attendees to take up intercropping and focus on crops such as Jobs tears, which has brought her a lucrative source of income over the years. She emphasized on the fertility of their land and to leverage it to their advantage in hopes to generate remunerative income.

Atsulie Chirhah, Project Associate of tEA conducted the SAIL (Specialized Accelerated Intensive Learning) Training in an interactive session. A total of 30 women were coached on crucial business concepts and financial exercises such as branding, bookkeeping, budgeting, and E-Payments to scale up their businesses.

Vote of thanks was proposed by Votsole Krocha, A VLO Facilitator. She expressed her delight to The Entrepreneurs Associates for a conducive learning session on financial literacy, and hopes to engage in future skills training activities with the organization in the future.

The Uplifting Women Street Vendors Program is a flagship program of The Entrepreneurs Associates, launched in October 2017, to empower women involved in the network of marketing farm produce. The program is uniquely to tEA and one of a kind in the entire NER India. It engages with women street vendors, producers who also sell their yields, and aggregators who link rural products with the urban markets.

Till date, tEA has trained and worked with 7000 women street vendors in Nagaland, Manipur, Assam, and Arunachal Pradesh, with plans to branch out to other neighboring states in the upcoming days. Under the program, tEA has been providing training on financial & business management, skills training, health and legal services, mentorship and linkages to markets and Zero Interest Loans. tEA hopes that by 2025, 10,000 women street vendors will be impacted under the program.